Willis Lane

Visual Identity
for Precinct Properties

Willis Lane is a dining and entertainment precinct occupying the tunnels beneath Wellington's city centre.

Inspired by the surrounding architecture and transit design systems, the initial logo has been synthesised into a complete brand suite including a website, signage and wayfinding, packaging, merch, and more.

Created at Werk Agency, with supplementary design and photography by them. Interior by Izzard Design.